blog

Mobile Search Statistics 2010: Google's Estimated Share Near 100%

posted by: Kim  /  01 August 2010

With Internet browsing devices continually becoming smaller, more portable, faster and easier to use it comes as no surprise that mobile search is on the up, and it will undoubtedly continue to rise as technologies improve further still.

What also fails to surprise is Google's domination of the mobile search market - However, with figures currently suggesting an almost 100% market share Google seem to be going further than just dominating.

Google, unlike Yahoo!, Bing and the other search engines included here, actually have a higher market share in mobile search than web search, whereas Yahoo! and Bing have a significantly larger market share in web search when compared to their mobile search figures.

Google have a firm belief in mobile search as the future - Erich Schmidt, Google CEO, said in a recent Q&A session "Fast forward 5-10 years. The answer should always be mobile first." - With Google's share of the mobile search market currently at 98.29% they seem to be making all the right moves to secure their future in a 'mobile first' society.